Mr. Wrigley believed in this: Put all your eggs in one basket and watch the basket. They don't do that today. This is the old-fashioned way I'm talking about. He carried it on to his business. Do one thing and stay with it.
 |
Type: Athlete Born: January 31, 1931 |
“At the end of the day, they're happy if you do the obvious songs towards the end of the set and you've got to try and make yourself happy by doing certain songs at the front end of the set.”
“I've always viewed myself as a brand. When I started 10 years ago, that was very controversial. 'Marketing' and 'PR' were dirty words for the literary world, but that has changed. Once the book is finished, I want as many people as possible to read it.”