That's something I learned in art school. I studied graphic design in Germany, and my professor emphasized the responsibility that designers and illustrators have towards the people they create things for.
“It's like any great medicine that works. It tastes absolutely lousy going down, but ultimately helps and heals you. And that's what Juilliard was. Juilliard is classical training. They don't really want to focus on what you do well - that's what got you into the school. They're training you to do ot”