There are two possible outcomes: if the result confirms the hypothesis, then you've made a measurement. If the result is contrary to the hypothesis, then you've made a discovery.
“During the days of segregation, there was not a place of higher learning for African Americans. They were simply not welcome in many of the traditional schools. And from this backward policy grew the network of historical black colleges and universities.”
“I always treated writing as a profession, never as a hobby. If you don't believe in yourself, no one else will.”