Pollock said several times that he couldn't separate himself from his art. Not knowing much about modern art when I began to read about him, I was much more his persona - his struggles as a human being - that was interesting to me.
I feel like if I'm going to give you a book about my dad, then I really want to give you my dad, because he is interesting and he is funny and if you're buying a book about him, I don't want you to have to sit through stuff that's not him.
Put your consumers in focus, and listen to what they're actually saying, not what they tell you.

