It's really sad looking at people like Lindsay Lohan. She's an amazing actress, but you see what happens when people know too much about your personal life. They start not being able to look at you the same way professionally. I don't want that to happen to me.
Business is difficult. But it could be approached two ways: Seriously, or with the same way you're doing your job, with entertainment aspect, with pleasure, with fun. And we decided to try to make it as fun that we do our creativity.

