They do think it is a big summer movie and that's why they want to give it a great chance, but they don't want to go up against Spider-Man 2 or some of the other big movies, the $100 million films that are coming up.
“It's also somewhat in the center of a number of things that will be useful to the company.”
“In the middle of the night, when you're ambiguously ethnic, like me, when you're brown, beige, mauve, siena, one of those lighter browns in the Crayola box. You have to be careful of the cops and robbers, because nobody's quite sure what you are, but everybody has assumptions.”