Usually, in the studio, on this sort of thing... you just go out and have a play over it, and see what comes, and it's usually - mostly - the first take that's the best one, and you find yourself repeating yourself thereafter.
Sci-fi fans are the most loyal fans on the planet - there's no doubt about it. I've done a few of those conventions, and these people will know the lines!
It's easy to measure success by the number of dollars spent or by the number of programs initiated, without having too much regard for what was bought and how useful it was to the people who need it - the war fighter and the analyst.

