When you're doing a deal with someone in the southern Sahara, it's a very different way of doing business than in London. You can't sign them in the usual way because they'd end up getting ripped off, which would defeat the object of setting up a label like this.
The thing that's good about Hip Hop is that it has experimented with a lot of different sounds and music.
Men are anxious to improve their circumstances, but are unwilling to improve themselves; they therefore remain bound.