I've been able to find just as much interesting, exciting music through the Internet and iTunes... The personal interaction is not the same, and I'm not walking out of a store with a physical thing, so there's definitely an element that is lost, for sure.
“It's a big part of what we do - we test our movies extensively. I'm always there myself. It's sometimes difficult to sit through, especially if it's a version of the movie that's not working particularly well.”