I guess maybe someone at 'Dexter' saw the 'Mad Men' stuff and thought, 'He can do this.'
Once publishers got interested in it, it was a year in developing, and it was launched, I think, in 1960. But Willie Lumpkin didn't last long - it only last a little better than a year, maybe a year and a half.
Anonymous blog comments, vapid video pranks and lightweight mash-ups may seem trivial and harmless, but as a whole, this widespread practice of fragmentary, impersonal communication has demeaned personal interaction.

