I've always viewed myself as a brand. When I started 10 years ago, that was very controversial. 'Marketing' and 'PR' were dirty words for the literary world, but that has changed. Once the book is finished, I want as many people as possible to read it.
“We fully expect our competitors to join us in embracing open standards with their next redesigns.”
“Pleasure only starts once the worm has got into the fruit, to become delightful happiness must be tainted with poison.”