Social media is a giant distraction to the ultimate aim, which is honing your craft as a songwriter. There are people who are exceptional at it, however, and if you can do both things, then that's fantastic, but if you are a writer, the time is better spent on a clever lyric than a clever tweet.
“Finally there are simple ideas of which no definition can be given; there are also axioms or postulates, or in a word primary principles, which cannot be proved and have no need of proof.”