Even if the chef has a good business head, his focus should be behind kitchen doors. A business partner should take care of everything in front of the kitchen doors.
I think in my own country, at the way we've seen through the ordination of women to the priesthood, which I'm delighted about, and that will move on to another level before very long.
I think people see the social media numbers, and the assumption is made that we're running a campaign that is just social media, but I think we're running a very old-school campaign.

