It was very important that it be done in such a way that it be executed with complete conviction. If I had done it both ways, if I was trying to cover myself in case it didn't work, then it would have been to no purpose.
“Before, being a model, it was just a job, and I was making fun of it. But today, I take my career more seriously. The fact that a reader may buy an Armani item because she'd seen it on me in a magazine is very important to me. So much so that I intend to launch my own label.”