Compared to industry in Europe or Japan, where industry was based on a craft tradition, we are sadly behind.
“Ronald has had bicycle safety and safety in the home. Yes, Ronald is McDonald's, second most recognised figure after Santa Claus, and there's an element of obviously benefiting your business.”
“I think for anybody, any family, and I know there are families out there that are going through this even now, that it is the hardest thing in the world. Nobody is ever prepared for it.”