That, we encourage, and I think we're doing a pretty good job with the website and also the DVD, like the first season came out and the second season's being prepared now.
“I am building a fire, and everyday I train, I add more fuel. At just the right moment, I light the match.”
“I want to experience that massive adrenalin rush when you step into a new stadium, all the more so when that Olympic Stadium is packed full of people waving British flags.”