I can give you the King's English and then I can take it to the street, but do both or do one and don't do one knowing only the street. That's going to hold you back because what comes out is going to impress people, and it will impress them negatively.
The support of organizations including the NY Jets, Canon USA, USA Football, and Outback Steakhouse is a great example of how corporate America can make an impact in bettering the communities where employees work and live.