First of all, let me say, 1:15 in the morning, for 20,000 people to still be here, I wasn't the winner, tennis was. That's awesome. I don't know if I've ever felt so good here before.
I've spent over 25 years in the television industry, the direct response industry. I met a lot of people and certainly learned the power of commercials and their brand building potential.
I played in Joe Louis in a playoff game. I played there when the roof caved in for half a season. The facility is great for basketball because it goes straight up, so you feel like the fans are on top of you.

