From a Christian point of view of course we do want a peaceful world, and I think September 11 did actually make people aware not only of vulnerability and how transitory life is, but there are forces of good and honor and justice which speak to us of God and his love for us.
This campaign was special because we always kept the challenger mentality we had from the start. We managed to keep the against-all-odds, can-do spirit that kept us going when no one thought we could win.