I had an early taste of fame. I was 20, going out with TV presenter Dani Behr and we'd have paparazzi chasing us. I'm not comfortable being photographed, though I accept it is part of the job. I had to ask myself, 'What comes first, being a celebrity or footballer?'
Everything the Beats stood for was the opposite of the dominant culture today.
All business proceeds on beliefs, or judgements of probabilities, and not on certainties.