I feel like people want to be surprised when they get out of the movies. They want something thrown at them they didn't expect. They want stuff that reminds them of the feelings that you get when you're watching art house movies but with the fun of like a big summer movie. That's the goal, I guess.
The years between fifty and seventy are the hardest. You are always being asked to do things, and yet you are not decrepit enough to turn them down.