The best way in the world to advertise is to get somebody else to run around with the name of your product on their person or showing it around somewhere and not only that but they're paying for it.
I do not like sports, unless you consider treating all humankind with love and respect a sport.
I'm just one of those people that if I sit down to watch a horror film, I put my hands over my face and I cry a lot and I don't see half of the film because I'm too upset.